43einhalb

Frankfurt, Germany

Actually it was just a matter of time. After Mischa and Olli had already founded the German online magazine SNEAKERIZED.COM, who worked for various German sneaker magazines as authors, Olli developed the own sneaker brand flaek footwear and the two had only sneakers in their head, the common sneaker was also No longer wait. Because in a good relationship, it feels best to have “you” around you all day. And as in so many love stories, it did not take long for newcomers to knock on the door. Whether the storecrew, the pacmen in the camp, or our office dudes, every new member of the family has grown to our hearts over the years and has made us what we are today: a sworn pound of sneaker-crazy.